What Are Cookies and Tracking Technologies?

Cookies are small text files stored on your device when you visit our website. They help us remember your preferences and analyze how you use our platform. Think of them as digital bookmarks that make your visits smoother.

Beyond traditional cookies, we also use similar technologies like web beacons, pixels, and local storage. These help us track page performance and understand which career development resources resonate most with our Swiss market audience.

When you browse our learning program pages or explore methodology content, these technologies collect information about your session. But you're in control—you can adjust settings or reject non-essential tracking entirely.

Types of Tracking We Use

How We Use Tracking Data

The information we collect serves specific purposes. When someone explores our learning program pages, we note which topics generate interest. This tells us whether our responsive design curriculum needs updates or if professionals are seeking more advanced career development strategies.

Specific Examples

• Session data helps us identify technical issues before they affect multiple users
• Page visit duration shows us which methodology explanations need clarification
• Click patterns reveal whether our navigation makes sense to actual professionals
• Referral sources tell us which Swiss business networks send qualified visitors
• Device information helps us optimize for the screens our audience actually uses

We don't sell this data. It stays within our platform and with trusted service providers who help us maintain the site. Think Google Analytics for traffic patterns and similar tools that every professional website uses.

Data Retention

Different tracking technologies have different lifespans. Essential session cookies expire when you close your browser. Functional preferences might stick around for up to a year so you don't have to reset filters every visit.

Analytics data gets aggregated and anonymized after 90 days. We keep general trends but lose the connection to individual browsing sessions. Marketing cookies typically last 30 days unless you interact with our content again.

You can clear all cookies manually through your browser settings anytime. The button above handles non-essential tracking specifically for machomedesigner.com.

Browser-Level Cookie Control

Every modern browser lets you block or delete cookies. The exact steps vary, but here's how to access settings in common browsers used by professionals in Switzerland and elsewhere:

Blocking all cookies might affect how our learning platform displays content. Essential features like secure login or saved progress require some tracking to function properly.

Third-Party Tracking

Some cookies come from external services we've integrated—analytics platforms, content delivery networks, or video hosting for our learning modules. These providers have their own privacy policies that govern how they handle tracking data.

We vet third-party services carefully, but we can't control their practices entirely. When you reject non-essential cookies on our site, we signal to these services to limit tracking where possible.

Services We Currently Use

• Google Analytics for traffic analysis and user behavior patterns
• Content delivery networks that cache site resources for faster loading
• Email service providers that track whether program announcements get opened
• Video platforms hosting our methodology explanation content

Changes to This Policy

We update this policy when our tracking practices change or when regulations evolve. The date at the top reflects the most recent revision. If we make significant changes, we'll notify users through the website or via email for those enrolled in our programs.

Checking back periodically makes sense, especially if you're particular about privacy controls. Our approach to tracking aims for transparency—we want you to understand what data we collect and why it matters for improving career development resources.